“What sort of underwear are our ladies troopers sporting?” This query led two Ukrainian attorneys, Iryna Periv and Iryna Andrusiak, to create Yarii Lingerie, a model of girls’s lingerie “created by and for girls,” specializing in their particular wants, consolation and confidence..
Three years in the past, when Russia launched its full-scale invasion of Ukraine, ladies and men joined fight with little discover or preparation. Feminine troopers had to make use of males’s ill-fitting uniforms and tools, together with underwear, on the battlefield. It slowed them down and triggered a number of well being points.
Outfitted solely with a family stitching machine and a small provide of material and instruments, Periv and Adrusiak began to stitch.
They couldn’t have made the progress they’ve with out funding and coaching by way of a WPHF grant and UN Ladies’s help.
“This funding turned our beginning capital. We purchased high-quality materials and the stitching machines we would have liked. And people machines are unimaginable! Collaborating on this undertaking was key to shaping our business-focused strategy,” stated Periv in a latest interview for She Made undertaking by UN Ladies and WPHF.
Along with monetary help, the grant offered each entrepreneurs with the mentoring and networking alternatives to broaden their undertaking and discover new goal teams, together with youngsters, older ladies, and those that have undergone a mastectomy.
Right this moment, Periv and Andrusiak proceed to suppose creatively about advancing ladies’s rights by way of clothes, exploring progressive methods to protest the conflict, struggle oppression, and crush gender stereotypes – even utilizing corsets as manifestos.
“Our purpose is to make lingerie about well being, not sexualization. We goal to create a set that’s comfy for everybody,,” added Periv.
Trending Merchandise
